This week we revealed Jaguar's new brand identity

This week on Dezeen, British car brand Jaguar unveiled a rebrand to mark the company's move to electric-only cars. The car company released a word mark that Jaguar's in-house design team said "seamlessly blended upper and lowercase characters" along with an updated logo that featured a J and lowercase r. "New Jaguar is a brand built The post This week we revealed Jaguar's new brand identity appeared first on Dezeen.