Frasers blocks Boohoo name change to Debenhams amid deepening rivalry
Frasers blocks Boohoo name change to Debenhams amid deepening rivalry
Frasers Group has blocked Boohoo’s plan to rename its holding company Debenhams, intensifying tensions between the retail rivals. Boohoo vows to continue rebranding efforts despite setback. Read more: Frasers blocks Boohoo name change to Debenhams amid deepening rivalry
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