Myntra enters India’s quick&commerce race with 30&minute apparel delivery

Myntra, India’s largest fashion e-commerce firm, on Thursday launched “M-Now,” its quick-commerce offering that promises to deliver apparel and other lifetstyle accessories within 30 minutes. Retailers in India are rushing to meet changing consumer behavior and expectations, particularly fast deliveries of groceries, beauty and lifestyle products within an hour. Myntra said M-Now will offer customers […] © 2024 TechCrunch. All rights reserved. For personal use only.