Revamping your organization’s online presence

A MAJOR bank is revamping its website and mobile app to make them more consumer-friendly. A large utilities company is completely rebuilding its website and creating a new app to target the consumer market. A medium-sized retail chain is overhauling its website to improve the online buying experience of consumers.

These are just some of the companies revamping their online presence from among the many organizations that we are working with in the Philippines, like a tsunami that is far from slowing down. While many organizations launched their new mobile apps and websites last year, this year is especially remarkable as organizations, from small to large, race against their competition to enhance their online presence. Why is this happening now?